Full Job Description
Exciting Opportunity: Digital Content Strategist at Amazon Valparaiso
Are you ready to unleash your creativity and strategic thinking? Amazon, the world’s largest online retailer and a quintessential leader in e-commerce, is seeking a Digital Content Strategist to join our dynamic team in Valparaiso, Indiana. This is a unique opportunity to be part of a world-class organization that thrives on innovation and creativity.
About Amazon
At Amazon, our mission is to be Earth’s most customer-centric company. We are dedicated to making shopping easier for customers by continually expanding our products and services. As a part of our team, you will drive engagement and ensure that our customers find the best products and services tailored to their needs.
Your Role and Responsibilities
As the Digital Content Strategist, you will play a pivotal role in shaping our online presence and driving content initiatives that resonate with our audience. Your primary responsibilities will include:
- Content Creation: Develop, craft, and manage engaging content across all digital platforms including websites, blogs, newsletters, and social media.
- Strategy Development: Create and implement comprehensive content strategies that align with brand objectives, ensuring our messaging is clear and compelling.
- Market Research: Conduct thorough research and leverage analytics to understand customer needs, preferences, and behaviors to optimize content accordingly.
- SEO Optimization: Integrate SEO best practices to enhance content visibility and reach, utilizing keywords effectively to boost organic search performance.
- Collaboration: Work closely with cross-functional teams including marketing, design, and product management to ensure cohesive messaging and branding.
- Performance Measurement: Monitor and evaluate content performance metrics, provide insights, and adjust strategies as needed to drive continuous improvement.
- Editing and Proofreading: Ensure all content is polished and adheres to quality standards before publication.
- Brand Development: Contribute to and help define the brand storytelling to enhance customer connection and loyalty.
What We Are Looking For
The ideal candidate will not only possess a strong knowledge of content strategy, but also a passion for digital marketing and an understanding of the latest trends in the online landscape.
- Experience: 3-5 years of experience in digital content strategy, preferably in an e-commerce or retail setting.
- Education: Bachelor’s degree in Marketing, Communications, English, or a related field.
- Strong Portfolio: Proven track record of successful content projects and campaigns.
- Analytical Skills: Proficient in using analytics tools (Google Analytics, SEMrush, etc.) to derive insights and inform decisions.
- Technical Proficiency: Familiarity with content management systems (CMS) and SEO tools.
- Creative Mindset: Strong creative and conceptual skills with an ability to create engaging and compelling content.
- Communication Skills: Excellent written and verbal communication skills, with a keen eye for detail.
Why Amazon?
Joining Amazon means becoming part of a vibrant community focused on delivering results. We pride ourselves on fostering an inclusive culture that encourages innovation. Here’s what you can expect:
- Competitive Salary: We offer a highly competitive salary package along with performance bonuses.
- Comprehensive Benefits: Health, vision, dental insurance, retirement plans, and generous PTO to promote work-life balance.
- Professional Growth: Opportunities for professional development and continuous learning in a fast-paced environment.
- Community Involvement: Participate in local initiatives and community service opportunities.
- Diversity and Inclusion: We are committed to ensuring that our workplace reflects the diverse customers we serve.
Location: Valparaiso, Indiana
Valparaiso is a vibrant city with a rich cultural heritage and a welcoming community. Known for its beautiful parks and outdoor activities, Valparaiso offers the perfect blend of work and leisure. Join us and make a difference in this thriving community.
How to Apply
Are you the Digital Content Strategist we are looking for? Apply now by submitting your resume and a cover letter detailing your relevant experience and your vision for how content can enhance our customer experience at Amazon.
We look forward to discovering how your talents will help shape the future of digital content at Amazon in Valparaiso!